Conscious Capitalism

Conscious Capitalism is just one of hundreds of initiatives worldwide to address and accelerate the reshaping of capitalism. These initiatives form part of a megatrend identified and written about by Patricia Aburdene in her book Megatrends 2010: The Rise of Conscious Capitalism.

All these initiatives, such as Conscious Capitalism, Blueprint for Better Business and Inclusive Capitalism, among many others, promote the following trends in capitalism:

  • The potential to enhance corporate performance while advancing the quality of life for billions of people on the planet.
  • Making capitalism an engine of broadly shared and sustainable prosperity.
  • Putting the human being at the center of business and society, thereby naturally connecting business behaviours and the needs of society.
  • Capitalism as a guardian for future generations.

Does your company reflect the business revolution?